Here’s the release. Category search is supposed to launch early next year.
I’m waiting to see how that works. Google’s unconfirmed, automated voice-driven DA service (877-520-Find) already offers it, as to several other DA providers in the market. (See also, Qwest.)
Michael Arrington says that Jingle is “destorying an entrenched, $6 billion market with a free product.” Implied in that statement is that Jingle will succeed. While I agree that Jingle is helping create an appetite for free, ad supported 411 (especially among would-be competitors) it’s too early to declare Jingle any sort of winner.
It’s not yet clear that the company will survive long term (if it’s not acquired by a telco). The model or some version thereof defintiely will, however.
Screenwerk 