Who’s Behind 877-520-Find?

I was doing a routine search for an article I had written on 411 for Search Engine Watch, when I discovered this ad at the top of the search results page on Google:

Find Ad

When you go to the site, there’s no information about who owns/operates it. But the privacy policy links to hosting firm LanLogic. This is strange . . .

I wrote previously (based on a Business 2.0 reporter’s “outing” Google) about how the company was testing voice search on mobile devices with the number 1 877-GOOG-411. Companion number 1 877-520-Find offered the same service. More recently, however, the GOOG-411 number “transfers” you to 520-Find.

Very curious . . .


5 Responses to “Who’s Behind 877-520-Find?”

  1. Understanding Google Maps & Yahoo Local » 877-520-FIND (Goog 411) Says:

    […] Greg Sterling found an ad today for 877-520-FIND that took him to http://www.520find.com/. He looked for but couldn’t find any ownership information. Other than a reference to LanLogic on the terms of use page. […]

  2. Jingle Networks Announces 100 Millionth Call « Screenwerk Says:

    […] I’m waiting to see how that works. Google’s unconfirmed, automated voice-driven DA service (877-520-Find) already offers it, as to several other DA providers in the market. […]

  3. Google Launches Maps For Windows Mobile » D’ Technology Weblog — Technology, Blogging, Gadgets, Fashion, Life Style. Says:

    […] Windows Mobile phones. (There’s also the suspected Google automated directory assistance service 877-520-Find, in the […]

  4. jon henry Says:

    great tool is it really free used it 3 times……jon henry

  5. Google Launches Free 411 Service Says:

    […] formats for some time. Steve Poland (a regular contributor here) is pointing me to some posts (and here) by Greg Sterling from last year that discuss this. The earliest reports on this are from October […]

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