Yahoo! Taps DexOne’s Biz.com for B2B Exposure

Yahoo! has joined Citysearch in utilizing DexOne’s (formerly RH Donnelley) Business.com site for B2B exposure and distribution:

Hot on the heels of a recent agreement with Citysearch Dex One’s Business.com subsidiary has inked a deal with Yahoo! to help businesses achieve greater online exposure.

Yahoo! advertisers now have the opportunity to have their paid search ads appear on select sites within the extensive Business.com Network, providing them with expanded opportunities to reach online customers.  Simultaneously, users who search on Business.com Network sites now have additional results to choose from, thereby helping them find more products, services and businesses that best suit their needs.

Business.com claims 40 million uniques for its ad network, which contains a range of B2B sites such as Financial Times and AllBusiness.com. There’s some very targeted vertical exposure in these impressions/clicks.


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