Citysearch is the first of the local directories to offer an iPad app. It’s called Cityseries. Here’s what the press release says:
Cityseries allows users to find the best restaurants, bars, shopping, spas and more in top metros, based on the acclaimed advice of Citysearch editors and expert users across the United States. The new app features Citysearch’s top lists, great picks complete with business profile information, and local deals in a new innovative digital magazine format that allows users to review recommendations and discover new businesses.
Here are a few screens:
This is a great idea. But the execution right now falls a bit short.
The content needs to be beefed up and some additional things need to be “tweaked” to make this truly useful and engaging. But it’s an interesting start and effort to make the leap from iPhone app to iPad. Citysearch has much more content that can and should be included in an iPad “magazine” such as this.
However there’s an interesting model and a great deal of potential here.