Pages Jaunes Acquires People Search Co.

Pages Jaunes, in France, has acquired Austrian-based people search engine 123People.

The article I link to repeats speculation that the acquisition price was between 10 and 15 million Euros ($13 to $20 million).

This is part of a larger emerging trend of yellow pages publishers acquiring third party sites or launching non-YP branded sites. As I’ve tried to argue in the past, YP publishers should now thing of themselves as “local holding companies,” with a range of brands and properties to address different audiences and use cases.

4 Responses to “Pages Jaunes Acquires People Search Co.”

  1. Siti basati su review ed il futuro delle PagineGialle Says:

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  2. Joseph Estipona Says:

    Normally, acquisitions are meant to expand the scope of services, area wide or even service wide. With a search for people website, it is more of available information and consolidating features of two merging entities. Merging should be of good purpose but there are times that a merge is viewed as hostile, where the bigger company just meant to close down the smaller one.

  3. Holler F Says:

    Bon blog, où vous est venue avec les connaissances dans ce morceau de contenu? Je suis content que je l’ai trouvé bien, mal être vérifier bientôt de retour pour voir ce que d’autres articles que vous avez.

  4. cinsel sağlık Says:

    cinsel sağlık…

    […]Pages Jaunes Acquires People Search Co. « Screenwerk[…]…

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