Hitwise: MapQuest Still a Strong Query Term

The monthly travel report from Hitwise shows that MapQuest has settled in at number two, probably never to return to number one. However it remains a top brand and query, as the second chart indicates below:

This discrepancy between MapQuest’s number two position and the fact that its brand is still very heavily searched for is used by Foundem (one of complainants against Google) to make a case for “search neutrality” (oxymoron) with the FCC.


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