Tomorrow at the Local Social Summit in London there’s a concluding session entitled “What does the Perfect Local Media Company Look Like in 5 Years Time”:
The final session of the day will be an interactive session where we put togther the ultimate specification for the killer local media company of the near future.
This session is being run by Praized’s Seb Provencher. I asked him at dinner last night whether this was about the business side or exclusively about the consumer experience. He said the latter (although I suspect the biz model discussion will sneak in).
I’m going to compile the excellent comments in response to OK, Let’s Talk about Local Search and present some of them for discussion during the session tomorrow. If there’s anything really interesting that emerges I’ll blog about it. As a little taste of the session, here Seb’s presentation for tomorrow:
Separately, I've been having lots of conversations with different people on the question of whether local search is "solved," ever since these posts.