One characteristic that local shopping has over e-commerce is the idea that I can have the desired item today. Amazon is trying to remove that as an obstacle with same day delivery:
Amazon.com, Inc. today announced the launch of “Local Express Delivery,” a new shipping option giving customers same-day delivery in seven major cities including New York, Philadelphia, Boston, Baltimore, Las Vegas, Seattle and Washington D.C. The service will be extended to Chicago, Indianapolis and Phoenix in the coming months.
Thousands of items are now available for Local Express Delivery. Amazon Prime* members pay just $5.99 per item for the service. Full details, including the rate card for all other customers, are available atwww.amazon.com/help/shipping.
Items ordered before the following local cut-off times will be delivered the same day:
- New York City – Order as late as 10 a.m.
- Philadelphia – Order as late as 10 a.m.
- Boston – Order as late as 10:30 a.m.
- Washington D.C. – Order as late as 10:30 a.m.
- Baltimore – Order as late as 10:30 a.m.
- Las Vegas – Order as late as 11 a.m.
- Seattle – Order as late as 1 p.m.
Customers will find delivery cut-off times on each product’s detail page.
Another barrier for e-commerce is shipping costs, which this doesn’t address. But it’s a move to level the playing field with local shopping. Here’s some additional information from the NY Times.
Would you use this service? Does this affect your opinion of Amazon or e-commerce more generally?