So I was busy being impressed with Target and its online ads (powered by ShopLocal). Now I’ve discovered that they’re on the Hearst-owned Kaboodle, social shopping site. (Kaboodle, BTW, has mastered social shopping and is generally not getting enough press/credit.) What Target is doing is really “best practices” in action.
It’s only a matter of time before other retailers copy Target and slash (though not eliminate) their newspaper budgets