CityVoter’s 3M Votes, Local.com Is 10th Largest

CityVoter just announced that it had surpassed “3 Million Verified Votes.” The company is working with a range of local media companies and operates its own destination site. Not long ago the site redesigned to capture a more Q&A, Twitter-like feel:

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Separately Local.com announced that according to Nielsen it was the 10th largest search engine in the US:

Local.com reached record traffic of 63 million monthly unique visitors (MUVs) on the Local.com site and network during the second quarter of 2009, up 5% from 60 million MUVs during the first quarter of 2009, and up 31% from 48 million MUVs during the second quarter of 2008. Organic traffic also reached an all-time high, exceeding 29 million monthly unique visitors on the Local.com site and network during the second quarter of 2009, up 61% from 18 million during the second quarter of 2008.

3 Responses to “CityVoter’s 3M Votes, Local.com Is 10th Largest”

  1. Steve Espinosa Says:

    The question for the Local.com statement is do you consider paid traffic a “search”. I can understand organic traffic to a point, but not paid.

    How much of a roll did paid traffic play a role into their ranking, my guess is a lot.

  2. Mike Bunnell Says:

    @Steve The other thing to parse from the release is that the numbers include traffic on the directories they power for their partners, i.e., all their PremierGuide installations. Just from the sheer number of installations, that’s got to be a good amount of their total traffic.

    I’m guessing most of those users have no awareness of local.com; they’re just using their local media site.

    I’m pretty sure that Google’s comscore market share number includes traffic on the sites they power, too. But the question is what % of the organic traffic local.com is reporting actually happens on local.com?

  3. Lynnea Bylund | ADMAX Says:

    Perhaps its not the final arbriter, but Alexa continues to indicate that Local.com is STILL being trumped by MerchantCircle.

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