MapQuest Integrates Census Data into Maps

Picture 67MapQuest has integrated premium datasets into its enterprise product. The data include:

  • US boundaries (including neighborhoods)
  • US Census Data (2000):-Broken down by Block, Group, Tract, ZCTA, City, County and State
  • Premium Business Listings:-13+ mil US and 2+ mil Canada Business Listings
  • US Public School Locations: -Includes over 102,000 public schools.
  • US Traffic: Incident and Flow data

Picture 68

As I’ve said before, as this “offline” demographic data makes its way online, tied to more precise location awareness, location-targeting becomes audience targeting.

One Response to “MapQuest Integrates Census Data into Maps”

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