Social Media and Local Events

Dylan Fuller has an excellent case study reflecting how he and a colleague successfully used social media sites like Facebook and Twitter to promote a small UK beer festival. He discussed it in a comment but it’s worth highlighting and includes specific numbers and ROI metrics (click on image for slideshare presentation):

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2 Responses to “Social Media and Local Events”

  1. Twitter vs. FB: Which Is More Effective? « Screenwerk Says:

    […] Fuller who is behind the “Cheers to Social Media” UK social media case study that I referred to earlier today. To refresh your recollection, Dylan and a colleague were promoting a local beer […]

  2. Twitter vs. FB: Which Is More Effective for Local? « LocalLab : Foire aux Infos Says:

    […] with Dylan Fuller who is behind the “Cheers to Social Media” UK social media case study that I referred to earlier today. To refresh your recollection, Dylan and a colleague were promoting a small beer […]

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