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HotPads Launches For Sale Listings

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Real estate vertical HotPads yesterday launched for-sale listings, putting it in more direct competition with Zillow, Trulia and other so-called “Web 2.0” real estate sites. The major thing that distinguishes HotPads from these other sites is its whimsical interface, which some will like and others perhaps not.

Previously the site only provided rental listings. This content addition is a natural extension for the site into what co-founder Douglas Pope said was the “sexier” part of the market: for sale listings.

Not long ago HotPads announced a $2 million investment.

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This entry was posted on November 7, 2007 at 2:35 pm and is filed under Verticals. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

One Response to “HotPads Launches For Sale Listings”

  1. This week in online real estate | Move Trends Says:
    November 9, 2007 at 11:09 pm

    […] HotPads Launches For Sale Listings. No longer just rentals […]

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