LicketyShip Expands Services

Local same day delivery service LicketyShip, which leverages existing courier networks using an online infrastructure, has expanded beyond the Bay Area to L.A., Orange County, Sacramento, San Diego. Here’s a recent Daily Candy write-up of the service. The company has a partnership for same-day delivery of items on sale at Tribune-owned in Los Angeles.

Matt Booth on the Kelsey blog has a fairly extensive discussion of LicketyShip and the Recycler partnership. For the service to succeed, there are a couple of things that need to happen:

  1. Consumers (and local businesses) need to be aware that costs are reasonable
  2. Users need to be trained to use the service instead of going out and doing deliveries/pick-ups themselves.

Interestingly, the service is something of a bridge between e-commerce and local shopping in certain circumstances.

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