Citysearch Adds MenuPages Content to Site

Citysearch announced today that MenuPages‘ menus content will be added to Citysearch restaurant profiles (see screenshot below). MenuPages is most well-known in New York but its coverage is national, though not comprehensive. In cases where there are coverage holes, Citysearch will point to the restaurant’s own site for menu information. It will also maintain existing restaurant site links and not preempt them with MenuPages content I was told.

Initially this will be exclusive content to Citysearch but may make its way over time into the IAC sister site Ask City.

The new content, following the introduction of video and the Citysearch overall redesign, is part of a renewed push by the venerable local search site to reestablish itself as a primary local destination in the wake of intensifying competition. The site has also recently made a much more aggressive push on the sales side to gain new local advertisers.