News Releases and Other Bits

InfoSpace announced that it had extended its relationship with AT&T, powering the company’s MEdia Net mobile personalization platform.

NearbyNow says that that by November, 2007 it will have a presence in 103 US cities (from 20 currently). NearbyNow operates shopping mall portals and offers in-mall kiosks and SMS search for local products. People have scoffed at their “distribution strategy” (mall sites) but as I said before, NearbyNow is building incredible value (in its database).

AdMission Corp. announced its Spotlight Ads program continues to gain traction. What’s interesting from my point of view about Spotlight Ads is the way they combine branding opportunities (via images, video) with inventory information (e.g., Jobs, Cars, Real Estate), but it works for any “inventory.” (Disclosure: I’m on the company’s board).

Yellow pages publisher and local search purveyor Yell.com in the UK introduced an affiliate program last week. It essentially syndicates the Yell search box on third party sites for a fixed fee.

Here’s an interesting profile of IM/presence marketing company ContactAtOnce. Here’s my earlier post on the company.

CallGenie, which is behind Canada’s Hello Yellow voice search (for YPG) and Jingle Networks’ new category search, announced expansion of its US coverage.


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