comScore Releases IYP Share Data

I saw this item and thought it was the older “local search” data that comScore released with SES Local. In fact, it’s an IYP drill down on IYP search growth and market share. Here’s the release.

And here’s the market-share breakdown (Top 8 sites) July 2006:

Total U.S. Home, Work and University Internet Users:
Total Yellow Pages Searches 100.0%

1. Yahoo! Sites — 23.9%
2. Verizon SuperPages — 20.1%
3. Google Sites –12.5%
4. Yellowpages.com –12.0%
5. Time Warner Network –7.7%
6. Local.com –5.9%
7. InfoSpace Network –5.1%
8. Dexonline.com –4.1%

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