Google Offers B2C Directions Widget

Google has announced a widget that easily integrates driving directions on websites:

This simple gadget allows webmasters to add customized Google Maps directions to their business locations. With the directions gadget, you no longer need to type and update multiple sets of text directions. Let’s face it: customers are only looking for directions from their specific location.

The gadget allows you to pre-fill the “To” field with one or multiple addresses. Customers are then able to print their directions with a single click. And if they would prefer not to drive, the gadget also provides walking and public transit directions.

Here’s Stanford University’s integration:

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In the B2B store locator world, Where2GetIt, MapQuest and Microsoft (Virtual Earth) are the significant competitors. This is Google’s entry, which should prove popular.

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6 Responses to “Google Offers B2C Directions Widget”

  1. Zack Says:

    Pretty cool post. I just came by your blog and wanted to say that I have really enjoyed browsing your posts.

    Any way I’ll be subscribing to your feed and I hope you post again soon!

  2. b2c blog Says:

    This is cool for b2c information!

  3. Glenn Says:

    I’ve been looking at the Stanford site, and I can’t seem to figure out what they did to get the map to expand as needed. Anyone know how to get the map to expand as needed?

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