Buzzillions Adds Local Products with Krillion

I’ve been meaning to write about Buzzillions for a couple of weeks and haven’t been able to get to it. But I’m going to sneak in this post . . .

The product reviews site offers an very nice online destination (if you haven’t seen/used it) and an iPhone app:

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Buzzillions.com content comes from consumer reviews generated at hundreds of retailer and e-commerce sites through the company’s hosted PowerReviews “solution” (#wordkill). Reviewers are verified buyers.

Recently the site has started to veriticalize its content with third party partnerships such as Outside Magazine:

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And now Buzzillions is adding local content though a deal with Krillion:

In a move that underscores the importance of peer reviews in driving the purchase decisions of consumers, Buzzillions.com, the one-stop product reviews site for consumers, has added a “find this product locally” feature to its product content. The new feature, powered by Krillion™ (www.krillion.com), means web shoppers can turn to Buzzillions.com for millions of authentic consumer reviews, learn from the experiences of others, decide which product is best for them, and then easily locate a local retailer that has the product in stock.

I couldn’t find a screenshot on the site, otherwise I would’ve posted one. I also imagine the local inventory information will make its way into the Buzzillions mobile app and will be available immediately through the mobile Web.

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Update: Here are some screens of the Krillion integration:

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One Response to “Buzzillions Adds Local Products with Krillion”

  1. Small Business Mavericks » Blog Archive » Buzillions Partners With Krillion For Local Product Search Says:

    [...] Greg Sterling has some screenshots of the integration on his website, but I can’t seem to find it myself. On the screenshot you can see the Find Locally search box just below the Where To Buy box on the product page. When I visit Buzzillions, however, I don’t see it. I wonder if the service is in beta. [...]

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