Superpages’ Ads on NYTimes.com

I was reading movie reviews on the NY Times site and I stumbled across these ads:

The ads are dynamic and promote Superpages ad inventory types, traffic and conversion rates, among other datapoints. It’s a B2B campaign targeting advertisers. So it’s interesting that it appears on a very consumer-oriented area of the NY Times’ website (probably appears elsewhere on the site too). Of course most people “in the industry” make artificial distinctions between SMBs and consumers.

Like this:

Be the first to like this post.

This entry was posted on May 24, 2008 at 9:46 pm and is filed under Internet Yellow Pages, Local Search. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

4 Responses to “Superpages’ Ads on NYTimes.com”

Superpages.com sul New York Times | MVPNetwork Blog Says:
May 26, 2008 at 4:44 am | Reply
[...] Dice Greg Sterling su Screenwerk che il NYT ha inserito, in una sezione molto consumer-oriented, il sistema di pubblicità di Superpages.com, descritto come un B2B. La sezione di cui Greg parla è la Movies, dove si parla di cinema. [...]
SearchCap: The Day In Search, May 27, 2008 Says:
May 27, 2008 at 10:15 pm | Reply
[...] Superpages’ Ads on NYTimes.com, Screenwerk [...]
» SearchCap: The Day In Search, May 27, 2008 A+ Computer Professionals: SEO, Web Design, Hosting, Site and Script Installations and Modifications, PHP Coding, and Web Traffic Says:
May 30, 2008 at 6:42 am | Reply
[...] Superpages’ Ads on NYTimes.com, Screenwerk [...]
SearchCap: The Day In Search, May 27, 2008 | Media Design SEO Says:
June 2, 2008 at 11:50 pm | Reply
[...] Superpages’ Ads on NYTimes.com, Screenwerk [...]

Screenwerk