Palore Crawling Producing Interesting Data

Palore, which I’ve advised, some time ago changed its model from consumer plug in to data aggregator for third party destination sites. The company had been aggegating data from a range of sources, largely about restaurants. But it came to the conclusion that fighting the battle on the consumer front was too challenging. So the model was changed and the company is collecting data and licensing that to third party sites.

In the process of doing that they’re finding some interesting things. For example, the company recently was able to show the relative percentages of restaurants in US cities with websites:

An earlier post showed the relative depth of content for NYC restaurants among several competing consumer destinations:

The company is moving beyond restaurants into other local categories as well.