http://gesterling.wordpress.com/2007/08/11/what-people-missed-in-the-tmp-data/ Greg Sterling's Thoughts on Online and Offline Media Wed, 08 Oct 2008 06:08:08 +0000 http://wordpress.org/?v=MU hourly 1 http://gesterling.wordpress.com/2007/08/11/what-people-missed-in-the-tmp-data/#comment-119556 Survey: Print YP ‘Most Effective’ « Screenwerk Mon, 17 Dec 2007 14:31:56 +0000 http://gesterling.wordpress.com/2007/08/11/what-people-missed-in-the-tmp-data/#comment-119556 [...] though in the aggregate more customers are using the Internet as a “primary resource” (TMP Directional Marketing, 2007) than any other single medium. But within the “Internet” category, they’re [...] [...] though in the aggregate more customers are using the Internet as a “primary resource” (TMP Directional Marketing, 2007) than any other single medium. But within the “Internet” category, they’re [...]

]]> http://gesterling.wordpress.com/2007/08/11/what-people-missed-in-the-tmp-data/#comment-87917 Of Share Shifts and Tipping Points « Screenwerk Thu, 16 Aug 2007 16:47:25 +0000 http://gesterling.wordpress.com/2007/08/11/what-people-missed-in-the-tmp-data/#comment-87917 [...] on the recent TMP Directional Marketing data and disputes my characterization of it as a “tipping point“: Because the survey was conducted using an online panel, calling the results evidence of a [...] [...] on the recent TMP Directional Marketing data and disputes my characterization of it as a “tipping point“: Because the survey was conducted using an online panel, calling the results evidence of a [...]

]]> http://gesterling.wordpress.com/2007/08/11/what-people-missed-in-the-tmp-data/#comment-87008 New Marchex CMO on Local « Screenwerk Mon, 13 Aug 2007 16:10:46 +0000 http://gesterling.wordpress.com/2007/08/11/what-people-missed-in-the-tmp-data/#comment-87008 [...] Consumers are, of course, all over local. But, as Day suggests the infrastructure is now in place to bring SMBs online in a bigger way. [...] [...] Consumers are, of course, all over local. But, as Day suggests the infrastructure is now in place to bring SMBs online in a bigger way. [...]

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