Donna Bogatin has an interesting post that gives more of a glimpse into Google’s Audio/Radio pitch and rollout. Here’s the data in the Google slides:
- 800+ stations en route to 5,000
- 87% US coverage
- Coverage in 19 of the top 25 markets
Here’s more from Danny Sullivan, including some URLs.
December 7, 2006 at 8:15 pm
[...] “The Audio Ads network includes hundreds of radio stations across the United States. We’ll display the number of stations that meet your criteria when you complete the targeting section of your campaign setup, and will break that number down into radio station types (the type of music or talk that the radio station focuses on).” [...]