Comments on: RH Donnelley Buys LocalLaunch

By: » Why Haven’t More Traditional Ad Agencies Acquired SEM Firms? | SMB Web Design + SEO

Mon, 22 Oct 2007 16:18:23 +0000

[...] players in the LOCAL search marketing space have gobbled up smaller ones. Greg Sterling over at Screenwerk points out that Yellowpages.com / AT&T is the only remaining major US publisher that has not acquired an [...]

By: Edith

Edith — Tue, 31 Oct 2006 03:16:54 +0000

Roland

While the grass grows the horse starves…

By: R.H. Donnelley acquires LocalLaunch » eWhisper.net

R.H. Donnelley acquires LocalLaunch » eWhisper.net — Fri, 08 Sep 2006 18:48:51 +0000

[...] There’s discussion about the acquisition at WebmasterWorld, and I’m sure Greg Sterling will have a more comprehensive post about the subject soon. Share and Enjoy:These icons link to social bookmarking sites where readers can share and discover new web pages. [...]

By: Steven Cox, Click For Lessons

Steven Cox, Click For Lessons — Fri, 08 Sep 2006 16:27:22 +0000

Anyone have an idea of the purchase price / deal terms?

By: Barbara Coll

Barbara Coll — Thu, 07 Sep 2006 18:31:12 +0000

I remember Justin Sanger (exec. LocalLaunch) attending the first Kelsey Group Local Search Conference. He was in the audience but I noticed him and pointed him out to the crowd. He was important; his company was the first to aggregate leads for local businesses using search marketing tactics (paid and unpaid). At the time Overture said that without them their local advertising offerings would not work - aggregates were needed. Wow Justin. You proved the model and now you get the rewards…excellent.

By: AhmedF

AhmedF — Thu, 07 Sep 2006 16:58:12 +0000

Interesting - LocalLaunch includes ‘digitalghost’ from WebmasterWorld, one of the smartest and savviest internet marketers out there.

If he remains with them, they will have gotten a stellar person for their SEM strategy.