Google Starting to Push Checkout?

Google Checkout

I noticed tonight as I was posting on the Search Engine Watch blog that Google has purchased the massive skyscraper on the right column of this page (scroll). It’s a flash/rich media ad. Check it out (so to speak) while it lasts.

Related: Some challenges for Checkout. Also see the Google Checkout Demo Video. (These videos are much more effective than FAQs and text.

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On a vaguely related note, see the local targeting demo video (right side, click “Start Demo”). In case you haven’t done so recently, take a look at the whole AdWords site. It’s a lot more user-friendly and accessible.

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