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	<title>Comments on: Battle of the Local Search Brands</title>
	<atom:link href="http://gesterling.wordpress.com/2006/08/09/battle-of-the-local-search-urls/feed/" rel="self" type="application/rss+xml" />
	<link>http://gesterling.wordpress.com/2006/08/09/battle-of-the-local-search-urls/</link>
	<description>Greg Sterling's Thoughts on Online and Offline Media</description>
	<pubDate>Sat, 11 Oct 2008 13:31:35 +0000</pubDate>
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		<title>By: Malcolm Lewis</title>
		<link>http://gesterling.wordpress.com/2006/08/09/battle-of-the-local-search-urls/#comment-5296</link>
		<dc:creator>Malcolm Lewis</dc:creator>
		<pubDate>Wed, 09 Aug 2006 18:11:19 +0000</pubDate>
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		<description>It would be interesting to compare the mix of organic (direct + SE referral) vs paid traffic for each site. I would think that the higher the mix in favor of organic traffic, the stronger the brand...</description>
		<content:encoded><![CDATA[<p>It would be interesting to compare the mix of organic (direct + SE referral) vs paid traffic for each site. I would think that the higher the mix in favor of organic traffic, the stronger the brand&#8230;</p>
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		<title>By: AhmedF</title>
		<link>http://gesterling.wordpress.com/2006/08/09/battle-of-the-local-search-urls/#comment-5278</link>
		<dc:creator>AhmedF</dc:creator>
		<pubDate>Wed, 09 Aug 2006 16:00:13 +0000</pubDate>
		<guid isPermaLink="false">https://gesterling.wordpress.com/2006/08/09/battle-of-the-local-search-urls/#comment-5278</guid>
		<description>I have been hearing these huge numbers on local.com, but color me very suspicious. comScore, to me, is as reliable as Alexa. I get comScore numbers for quite a few of my own sites, and the numbers are way out there (either way too low, or way too high).

My own stickler? The site simply is not impressive. I honestly cannot see a 22% increase in one month with its currente .... setup.</description>
		<content:encoded><![CDATA[<p>I have been hearing these huge numbers on local.com, but color me very suspicious. comScore, to me, is as reliable as Alexa. I get comScore numbers for quite a few of my own sites, and the numbers are way out there (either way too low, or way too high).</p>
<p>My own stickler? The site simply is not impressive. I honestly cannot see a 22% increase in one month with its currente &#8230;. setup.</p>
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